“Average page views” tracks the number of times a certain page or URL is viewed by Alexa users. “Unique daily visitors” tracks the number of Alexa users visiting a web page in a single day. There are two important factors the Alexa ranking system uses to measure a website’s ranking. If the same user visits a website more than once on the same day, it is counted as a single visit. The Alexa ranking algorithm combs through a site and calculates the frequency of visits. Specifically, the rank is calculated by using a combination of estimated average daily unique visitors to the site and the estimated number of page views on the site over the past three months.Īlexa’s ranking system data is based on traffic provided by its ‘global data panel.’ This data is collected from internet users who use one of the browser Alexa extensions that are available for Google Chrome, Firefox, Microsoft Edge, Safari, and other browsers. The browsing behavior acts as a generic sample for all of the users on the internet. The estimation is done by Alexa’s toolbar, which monitors a user’s browsing behavior. How Does the Alexa Ranking System Work?Īlexa Rankings are calculated by combining a site’s estimated traffic and visitor engagement in the previous three months. It’s important to know where you stand because if your rank is low, then that’s a signal your optimization strategy could use some revision.
Traffic and engagement are the heart of a website’s revenue, so needless to say, it’s important to keep your eye on how popular (or unpopular) your website is. Why Is an Alexa Ranking Important?Īlexa is a global list system that ranks over thirty million websites in the order of their popularity. Keeping an eye on your Alexa ranking is quite important if you want a better idea of your traffic and engagement. View Your Alexa Ranking with Cipher Digital’s Alexa Ranking Checker ToolĪn Alexa ranking is a measure of a website’s popularity.
0 kommentar(er)
